How to Increase Home Party Plan Sales Tips: the Elements Successful Home Party Business Marketing

Patricia Kagwiria Makhulo asked:


Home Party Business Marketing is largely a matter of understanding what one is getting into. The party plan method is the use of social events – home parties to parade, demonstrate, show off and sample products used primarily to sell items whose main appeal is to women by women, such as Tupperware, Mary Kay Cosmetics, kitchen utensils, home decor items e.g, home garden & party, jewelry, skincare e.g, Arbonne International, candles e.g, Mia Bella. Recent additions to the field include lingerie, and *** toys e.g., Passion Parties.

It is very evident that the home party plan traditional business idea is fresh once again as a new generation of sellers open their homes for direct sales.

Home parties now account for approx. 30 percent of the nearly $30.8 billion in U.S. direct sales, and 15.2 million Americans bought or sold goods from home in 2007; according to the Direct Selling Association, the premier resource for all thing direct sales.

With the growth of the internet, customers find that they continue to benefit from a personal and convenient way of purchasing products.  The Internet is fast becoming an essential element of home party plan business success. It gives both the home party consultant and their customer each a worldwide base.  The growing trend is to host virtual parties online.  Internet sales account for 14% of all home party sales!



The 4 Elements Of A Successful Home Party Plan Business

1. A Home: As with real estate, location, location, location matters.  Let me share with you some statistics. Home parties account for roughly 70% of the 78% face to face sales made in the US.  Cozy, comfortable, social always wins out!  So be sure to host home party plan fun monthly meetings at the least.

2. It’s A Party: Success with home partys lies in the fact that it’s a party at your home–or better yet, at someone else’s. Customers socialize, and you make money. Need more convincing? Make fun is the order of the day. Party like a rockstar!

Home Party Plan Success Tip: Fundamentals are the building blocks of fun

3. Plan(ning) : When you fail to plan, you plan to fail.  You need to plan the party elements.  You need to plan your business element i.e., marketing, business plan, training, education & development.  Your party plan hostess must be coached and prepared.  The Home party demo must be planned before hand.  Don’t get side tracked and have a show that goes on for 3 hours.  No one makes great purchases when they are tired

4. It’s A Business |?biznis| ( bus.):

noun

2 the practice of making one’s living by engaging in commerce : the world of business | whom do you do business with in Manila? | [as adj.] the business community | [with adj.] the jewelry business.

• trade considered in terms of its volume or profitability : how’s business?

As Max Sanborn asserts, “The ultimate objective of a business is profit. The primary purpose of a business is to create customers. Profitability without customers is an impossibility.”

You are a home party consultant, you are in this of course to have fun, partying in your home or that of a hostess for the express purpose of making and increasing home party sales and profits.

Party like a rock star,



Caffeinated Content – Members-Only Content for WordPress